Handmade In Australia

Omaira - The Label is an Independently Australian owned & Made swimwear label that is available exclusively online.

Founded in late 2016 by 19 year old Keeli Smith who has a crazy passion for all things that involve creating & designing.
What was a hobby quickly turned into a growing brand with so many returning customers and a natural social reach exceeding 20K!

We proudly offer a wide range of Quality Hand made Garments that are suitable and flattering for all body types. We are constantly striving towards creating pieces that women of all shapes & sizes will not only feel comfortable wearing, but pieces that you will feel sexy wearing.

Founded in late 2016 by 19 year old Keeli Smith. With a passion for all things that involve creating & designing, it has been such a dream for Keeli to turn what was always a hobby into what is now a full time Job.

We hope to continue to bring you Beautiful Australian Made swimwear and thank you all for your love and support.

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Omaira - The Label